Northern Ohio Hardscape Supplier Hires The Eisen Agency

By March 8, 2018News

Leading Ohio Based Marketing, Branding Firm to Direct Consumers Builders Supply Marketing

Cleveland, OH – March 5, 2018 – Hardscape supplier Consumers Builders Supply has tapped leading Ohio based marketing and branding firm The Eisen Agency to develop and direct marketing activities. With facilities in Lorain, Consumers Builders Supply provides contractors and homeowners everything they need to complete an interior or exterior hardscape project. According to Consumers Builders Supply executive Jillian Riddell, The Eisen Agency will be providing an entirely new marketing strategy to the family owned business that combines traditional and digital initiatives.

“When we contracted with The Eisen Agency, we saw immediately that they understood not only what needed to be done, but were mindful of our long and proud history,” Riddell said. “Most importantly, we are focused on serving homeowners, top contractors and homebuilders in our region, so marketing was typically last on our agenda. With The Eisen Agency, we know things are taken care of and we’ll be able to bring the value and beauty of hardscaping materials to even more Northern Ohio businesses and residents.”

The Eisen Agency CEO Rodger Roeser explained that his agency will be designing and implementing a comprehensive marketing program, including a refreshed brand and message that focuses on the core strengths of Consumers Builders Supply – their expertise, comprehensive product offering, and the fact that they have served Northern Ohio since 1904 as a family owned business.

“We’ll have an entirely new online experience for their clients and we’ll also make them easier to find and engage with, through programs in social media, community relations, and direct local reach outs to influencers in our communities,” Roeser said. “It’s gratifying to work with such a grounded organization that is so focused on the needs and goodwill of their clients. They are an amazing organization with top notch leadership, and we look forward to spreading the word about them.”

About Consumers Builders Supply

Founded in 1904 and serving homeowners, landscape architects, contractors and homebuilders throughout Northern Ohio from their facility in Lorain, Consumers Builders Supply offers comprehensive products and service support for hardscape materials, including concrete, masonry, stone and corresponding tools and accessories for hardscape repair, construction, and maintenance. More information can be accessed at

About The Eisen Agency

Founded in 2001 by owner and president Rodger Roeser, The Eisen Agency serves clients across the country from their offices in Greater Cleveland and Greater Cincinnati. The multiple award winning marketing, branding and public relations firm specializes in providing strategic marketing planning and tactical marketing support services to businesses in the professional services, manufacturing and retail industries. More information can be accessed at